2019 New Year Resolutions for Digital Marketing Professionals

Top 10 New Year Resolutions for Digital Marketing Professionals in 2019

These are top ten new year resolutions for digital marketing professionals. Each year goes by faster than we expect. It is only natural that we get lost with the routine grind and deviating from our new year resolutions somewhere in the middle of the year. In 2019, let’s stick to the end with our resolutions and professional objectives to grow and thrive as a Digital Marketer.

  1. Scaling your Customer Experience Scores to newer benchmarks

90% of CMOs worldwide believe that delivering ultimate customer experiences, not only good for the customer but also for the company. Almost all recent research studies have consistently reported Customer Experience is the key to business success going forward. Regardless of the nature or size of the business, delivering superior Customer Experience is the biggest differentiator that can attract, convert and retain customers. If your business can benefit from Virtual Reality (VR) or Augmented Reality (AR) or any other form of experiential marketing methods, make sure to give them a try. So, if you are a Digital Marketer of a B2C or B2B business, start specialising yourself with Customer Experience (CX) Management.

  1. Gaining Industry Business Domain Knowledge

Ever since Marketing has gone largely Digital, there has been an illusion that if someone simply gets the know-how of handling digital marketing, advertising and analytics tools, they are doing a great job in Digital Marketing. That’s actually not the case. Marketing remains the same. Sure, Digital Marketing benefits in terms of reach, repeatability, measurability, cost-effectiveness and other factors. But having a great understanding of clients’ business model. The applicability of digital marketing techniques and the methodical applications vary for several unique businesses. What works for a clothing company need not work for a garment company. So, delve deep into knowing client’s business niche and the subtle nuances needed to deliver actual value.

  1. Master and apply Digital Marketing Technology Tool skillsets

You might have come acrossScott Brinker’s Marketing Technology Landscape Infographic 2018. I don’t need to caution you anymore about familiarizing with as many as digital marketing tools within your forte. Marketing Function is perhaps the one that has adopted technology automation to the largest and it seems to be exponentially expanding. Don’t just use technology to improve business operations, also explore technologies to woo your customers.

  1. Progress with that Mobile Centric SEO

If Mobile traffic has not been observed growing steadily on your Google Analytics device category report, then there is fundamentally wrong with your digital strategy. Forget mobile compatibility, mobile performance. The importance of Mobile Centric SEO and Mobile Friendliness Score of your websites and apps have been emphasized a lot in recent Google Search Algorithm updates. Enable “Mobile-First Index” on your Google Analytics. Accelerated Mobile Pages (AMP) readiness is often quoted as becoming a de-facto standard to rank better. Hybrid and Progressive Web Apps have their own advantages too. From optimizing content, site structure, to design and media, Mobile SEO is something you might want to focus a lot in 2019.

  1. Ensure Website Security and Customer Data

The emphasize on protecting websites and apps from intruder attacks, data theft, hacking attempts have never been this high. Google through Google Chrome Browser has already been marketing websites and apps as not-secure if they haven’t installed HTTPS – Secure Premium SSL Certificates. Free SSL certificates are a great starting point for static informative websites. If your site or app deals with any money transactions or storing sensitive customer data, then go for Premium SSL Certificates without thinking twice. The damaging effect of getting marked as not-secure once on SEO will take several months to repair and regain rankings.

  1. Staying clear from GDPR – General Data Protection Regulation actions

Though this GDPR regulation was introduced mainly to regulate businesses in collecting, storing and using customers personal information. This is all about increasing public trust and confidence to sustain consumers long term interest with digitally enabled businesses. We have seen already examples of legal actions, penalties levied against businesses that are non-compliance with GDPR. With businesses operating online consumers can buy your products and services from anywhere. So, your business might also need to understand GDPR regulations and implement corrective actions as suggested. Spruce-up your privacy policies, terms and conditions, disclaimers and cookie policy content and stay transparent with your customers.

  1. Implement a contextual, relevant Content Marketing Strategy

Narrow down your entire focus on context and relevance to the users. Create a new content marketing strategy based on your audience profiles, priorities, demographics, interests, responses and past interaction patterns to your content. Make sure to enable and leverage “Google Analytics Search Console” functionality to start understanding what your customers have been exploring on your website and focus more on their usage behavior. Build content around what has worked really well. More than paid marketing initiatives that offer max returns in short time frame, work on a longer, liveable organic content marketing strategy that is entirely built on relevance.

  1. Optimizing sites and apps for Voice Search

20% of all Google Search is voice search already. This number is projected to grow to 50% by 2020. Learn how you need to prepare your business for this paradigm shift. Hence understand customers search patterns, especially voice search patterns and see if your existing content gets mapped to related voice search queries. You might also take help from information technology in preparing for voice search. Google also has been insisting on re-imagining content in the form of directly conversing with customers and not with help of push advertising media.

  1. Protecting brand image with Online Reputation Management (ORM)

Digital Technologies and Social platforms have fast emerged. But ill-mannered consumers, venomous competitors and even trespassers can simply damage a brand’s online reputation for petty issues. Social platforms are vulnerable. Businesses don’t have enough manpower to take care online reputation against targeted attacks. Social Listening and Social Sentiment Analysis tools based on Machine learning and Artificial Intelligence are there to help us out in such pressing situations. Stay alert, get notified on any negative reviews, and act fast before it reaches to larger audiences.

  1. Video Content Strategy is for everyone

This is a no-brainer for those who understand the value of video content. If your business hasn’t leveraged video content for educating customers, attracting them, promoting offerings and engaging them online, then it hasn’t been growing the way it is supposed to be. Identify and publicize your internal champions and engage with customers, influencers through video to build real credibility. There is nothing like watching a 3-minute video than consuming pages of whitepapers or case studies. Live Video is another method where your business can engage with customers in real time.

However difficult it turns out to be, let’s get it going with our personal growth plans and objectives with these new year resolutions. What’s in your list? Join in me in comments below.

2019 Holiday Calendar India List of Holidays India

2019 Holiday Calendar India – List of Government and Regional Holidays

New Year 2019 comes with regular set of Government Holidays and Regional Holidays. Holidays are great way to celebrate life, remember legends, spend time with family, get a  balance in our routine lives amidst busy lives.

List of Government Holidays 2019

Holiday Names Holiday Dates Day of the Week
New Year’s Day 1 January 2019 Tuesday
Makara Sankranti 14 January 2019 Monday
Pongal 15 January 2019 Tuesday
Republic Day 26 January 2019 Saturday
Maha Shivratri 04 March 2019 Monday
Holi – Dolyatra – Hazarat Ali’s Birthday 21 March 2019 Thursday
Mahavir Jayanti 17 April 2019 Wednesday
Good Friday 19 April 2019 Friday
Buddha Purnima 18 May 2019 Saturday
Id-ul-Fitr 05 June 2019 Wednesday
Id-ul-Zuha (Bakrid) 12 August 2019 Monday
Independence Day and Raksha Bandhan 15 August 2019 Thursday
Janmashtami 24 August 2019 Saturday
Muharram 10 September 2019 Tuesday
Mahatma Gandhi’s Birthday 02 October 2019 Wednesday
Dussehra (Vijay Dashmi) 08 October 2019 Tuesday
Diwali / Naraka Chaturdasi 27 October 2019 Sunday
Milad-un-Nabi – Prohphet Muhammad’s Birthday – ID-E-Milad 10 November 2019 Sunday
Guru Nanak’s Birthday 12 November 2019 Tuesday
Christmas Day 25 December 2019 Wednesday


Download – List of Government Holidays 2019

List of Regional Holidays 2019

The Regional Holidays are declared for certain states of our country where such days are more relevant than across the nation.

Holiday Names Holiday Dates Day of the Week
New Year’s Day 2 January 2019 Wednesday
Missionary Day 11 January 2019 Friday
Swami Vivekananda Jayanti 12 January 2019 Saturday
Guru Gobind Singh Jayanti 13 January 2019 Sunday
Lohri 13 January 2019 Sunday
Makara Sankranti 14 January 2019 Monday
Pongal 15 January 2019 Tuesday
Magh Bihu 15 January 2019 Tuesday
Basant Panchami / Sri Panchami 10 February 2019 Sunday
Guru Ravidas’s Birthday | Shivaji Jayanti 19 February 2019 Tuesday
Swami Dayananda Saraswati Jayanti 01 March 2019 Friday
Holika Dahan 20 March 2019 Wednesday
Holi – Dolyatra – Hazarat Ali’s Birthday 21 March 2019 Thursday
Chaitra Sukladi/Gudi Padava/Ugadi/Cheti Chand 6 April 2019 Saturday
Good Friday 19 April 2019 Friday
Ram Navami (Smarta) 13 April 2019 Saturday
Vaisakhi/Vishu/Mesadi 14 April 2019 Sunday
Vaisakhadi / Bahag Bihu 15 April 2019 Monday
Easter Sunday 21 April 2019 Sunday
Guru Rabindranath’s Birthday 09 May 2019 Thursday
Buddha Purnima 18 May 2019 Saturday
Jamat-Ul-Vida 31 May 2019 Friday
Rath Yatra 4 July 2019 Thursday
Raksha Bandhan 15 August 2019 Thursday
Parsi New Year’s day / Nauraj 17 August 2019 Saturday
Vinayaka Chaturthi / Ganesh Chaturthi 02 September 2019 Monday
Onam or Thiru Onam Day 11 September 2019 Wednesday
Muharram 10 September 2019 Tuesday
Dussehra (Maha Saptami) 05 October 2019 Saturday
Dussehra (Maha Ashtami) 06 October 2019 Sunday
Dussehra (Maha Navmi) 07 October 2019 Monday
Maharishi Valmiki’s Birthday 13 October 2019 Sunday
Karaka Chaturthi (Karva Chouth) 17 October 2019 Thursday
Govardhan Puja 28 October 2019 Monday
Bhai Duj 29 October 2019 Tuesday
Pratihar Sashthi or Surya Sashthi (Chhat Puja) 2 November 2019 Saturday
Guru Teg Bahadur’s Martyrdom Day 24 November 2019 Sunday
Christmas Eve 24 December 2019 Tuesday


Use the above official Government Holidays and Regional Holidays to plan your New Year 2019 Leaves better. Wishing you a prosperous happy new year.

Start every day in 2019 with Positive Vibes using Doodle Monk’s Desk Calendar 2019


Top Ten Cities in India by GDP Contribution

India is the seventh largest country in terms of Gross Domestic Product (GDP) in the world with value of $2.611 trillion. With an average economic growth of 7 percent annually in the last decade. Indian Cities currently add up to 61% to the country’s Gross Domestic Product (GDP) which is expected to touch 70 per cent by end of the next decade 2030.

Here is the list of top Ten Indian Cities by of Gross Domestic Product (GDP).

  1. Mumbai

Mumbai (formerly called Bombay) is a cosmopolitan metropolis. It is the financial and commercial capital of India. Mumbai is Located in the west cost of India, it houses all the major conglomerate of India like reliance industries, Tata Group, Aditya Birla Group. All the major financial institution like Reserve Bank of India (RBI), National Stock Exchange (NSE) and Bombay Stock Exchange (BSE)

  • GDP – $330 billion
  • State – Maharashtra
  • Area – 603.4 km2
  • Literacy – 90.28%
  • Sex ratio – 852
  1. Delhi

Delhi is the capital and the second largest city of India with a population of 19000000 people.Delhi is one of the major administrative and industrial hub of India, it is home to a wide range of industries like banking, IT, Textiles and lot more

  • GDP – $293.6 billion
  • Delhi is neither a State, nor a Union Territory formally called as formally known as National Capital Territory of Delhi.
  • Area – 1,484 km²
  • Literacy – 86.34%
  • Sex ratio – 875
  1. Kolkata

Kolkata formerly called as Calcutta is the capital of West Bengal. It was the previous capital of India during the British period in India 1773–1911. Kolkata has large a textile industry and it is upcoming manufacturing hub of India.

  • GDP – $150.1 billion
  • State – West Bengal
  • Area – 205 km²
  • Literacy – 87.14%
  • Sex ratio – 899
  1. Bengaluru

Bengaluru formerly called as Bangalore and it is the capital of Karnataka state. Bengaluru is called as the silicon valley of India, all of the major Tech and IT Services Company has its presence in Bengaluru. It is one of the large cosmopolitan metropolis of India.

  • GDP – $110 billion
  • State – Karnataka
  • Area – 709 km²
  • Literacy – 89%
  • Sex ratio- 914
  1. Chennai

Chennai is the capital of Tamil Nadu, the southernmost state of India. It is called as Detroit of India because it’s the largest automobile manufacturing hub of India. It is also one of the major IT hubs of India.

  • GDP – $91 billion
  • State –Tamil Nadu
  • Area – 1,189 km²
  • Literacy – 90.33%
  • Sex ratio -986
  1. Hyderabad

Hyderabad is the capital of Indian states Telangana and Andhra Pradesh located along the along the banks of the Musi River. It is a major pharmaceutical and IT hub of India, Global Tech companies like Google and Microsoft has development centers in Hyderabad.

  • GDP – $75.2 billion
  • State – Telangana
  • Area – 650 km²
  • Literacy – 87.14%
  • Sex ratio – 899
  1. Pune

Pune is the second largest city in the western Indian state of Maharashtra Located at the junction of the Mula and Mutha rivers. Formerly called Poona. It one of the major Information Technology (IT) and Educational hub of India.

  • GDP – $69.2 billion
  • State – Maharashtra
  • Area – 333 km²
  • Literacy -91.61%
  • Sex ratio – 945
  1. Ahmedabad

Ahmedabad is the largest city in the Indian sate Gujarat and former capital located along the Sabarmati River.Ahmadabad is one of the Trading and industrial hub in India. It is major manufacturer of textile and second largest producer of cotton India.

  • GDP – $68 billion
  • State – Gujarat
  • Area – 464.16 km2
  • Literacy – 89.62%
  • Sex ratio – 897
  1. Surat

Surat is one of the large city in Gujarat state located along the bank of river Tapi. It is popular for textiles and diamonds. It is called as the diamondcity of the world because more than 90 percent of the world’s diamonds are polished in surat.

  • GDP – $59.8 billion
  • State – Gujarat
  • Area – 326.5 km²
  • Literacy – 89.03%
  • Sex ratio- 758
  1. Visakhapatnam

Visakhapatnam is located in the state of Andhra Pradesh on the Bay of Bengal. It is a Major ship building and industrial hub of India. It one of the 13 major ports of India and second largest ports in terms of cargo handled.

  • GDP – $43.5 billion
  • State – Andhra Pradesh
  • Area – 682 km²
  • Literacy – 82.66%
  • Sex ratio- 877

These are the cities of India that contribute a lot to our GDP and thereby act like economic spokes of our Nation. The above information is gathered as of October 2018.


Ten best Information Technology Software Products from India

India is a big name when it comes to Information Technology Industry. Not only for their IT Outsourcing services business, but also for the many market-leading products it has launched over the years. Here are some of the 10 best information technology / software products from India.

Finacle Core Banking Management Suite

Finacle is a Core banking software platform built by one of the World’s largest Information Technology companies Infosys, that initially catered to retail banking, wealth management, CRM and other core banking automation requirements. Later the platform built several suite of products for serving the complete banking transformation for 21st century. Today, Finacle is being used by Banks in more than 100 Countries serving more than billion banking consumers worldwide. Infosys’ Finacle was positioned as Gartner’s Magic Quadrant in the Leader category, marking the product’s position as a clear Leader in modern banking solutions.

Tally Accounting and Tally ERP

Tally Accounting is a financial accounting software and Tally ERP is an Enterprise Wide Resource Planning Software platform developed by Tally Solutions in India. Headquartered in Bangalore, India the company has been long existing from 1986 and still thriving amidst global competition. The company has more than 1 Million paying customers as on 2016. The secret behind the success of this product and company is fast catching up with emerging regulations like Quarterly filing reports and Goods and Services Tax (GST) compliance etc.

Zoho – Zoho One

Zoho One is another prideful identity of Indian Software Products Industry. Founded in 1996, the company has so evolved and today focuses on delivering Business productivity platforms. Starting with CRM, the company has fast branched into marketing automation systems, productivity office suite tools and today rolling out Internet of Things (IOT) Management platforms. The company is fast spreading across Global destinations and today they have about 7000 employees working across 7 countries.

Flipkart E-commerce Portal

Flipkart need not get any introduction. It has become an everyday affair among modern online retail customers. The company and its’ e-commerce platform are one of the e-Commerce identities for Indian Retail Industry. Often compared or referred to compete with the world Leaders Walmart’s, Amazon and Target Corporations in India, the company attracted an 77% controlling stake by Walmart for a whopping $16Billion USD in 2018. Flipkart has got the global attention as it was one of the largest acquisitions in terms of acquisition and market valuation in India. For 2017, the company has 20000 employees and a revenue of $2.8 Billion USD.

BankBazaar Platform

BankBazaar is the face of Indian online financial market place. The Chennai based company disrupted the traditional banking services industry and paved way for online services of selling banking financial products for customers. The company enabled customers to compare unique features of financial products from different banking companies and helped them take maximum value out of their investment. The company’s main competition is PolicyBazaar which originally focused on selling life insurances. The team has over 1700 members and reported a revenue of around INR 75 Crores in 2017.

Redbus Bus-Ticketing Software

Redbus.in is the market leader in India for booking buses from one city to another. The company. Over 8 Million Indians actively book bus tickets on Redbus. The company has fast expanded roots to other countries like Singapore, Malaysia, Indonesia, Peru and Colombia.

The company claims that it has sold over 75 Million online bus tickets so far, serving across 8000 routes and 2300 bus operators. The platform is super friendly and has Mobile apps for all devices. The offers from financial companies and travel operators add to the advantage of RedBus booking platform.

Subex – Telecom Analytics Solution

Subex is the Software identity for Indian Technology Industry’s excellence in the Telecom industry. Founded by Subash Menon on 1992 to cater Business Support Systems,  optimization systems, to deliver seamless telecom services to global customers. Today, Subex is clearly a world leader in Telecom analytics solutions provider for global telecom companies. The company serves over 200 telecom providers across 70 countries of the world and 16 of the top 20 wireless operators and 26 of the World’s biggest 50 Telecom service providers. The company is headquartered in Bangalore and has 860 employees and has $57.6 Million USD as Annual Revenue.

InMobi – Mobile Advertising and Analytics

InMobi is an Indian origin company and today, it is a global provider of enterprise platforms for marketers. The platform enables consumers to discover new products and services by providing contextual, relevant, and curated recommendations on mobile apps and devices.

The company was founded in 2007 and has a workforce more than 1500 employees worldwide. Their platform’s advantage is that they started tackling Mobile Industry when it was just booming. Today InMobi has grown has started acquiring potential companies that value add InMobi’s product portfolio in one of the most happening segments.

FusionCharts – Interactive Javascript Chart Libraries

FusionCharts is a global identity for interactive charts to use within high-performing applications. Started in 2002, FusionCharts has been downloaded over 1.4 million times by 750,000 developers worldwide. ‘By developers, for developers’ is our mission statement, where our teams are focused on making developers’ life joyful, while helping the world communicate and understand data effectively. The company has more than 28000 customers across 118 countries. The company has been

FreshWorks – Freshworks 360

Freshworks was earlier Freshdesk one of the world’s successful help desk ticketing management software. The company is headquartered in Chennai and has got many firsts in it’s success timeline. The company today has a suite of business productivity tools. Today the company has more than $100 Million USD Revenue and has secured multi-million dollar investments for ambitious growth plans.

There are so many other successful IT / Software products out of India. We shall look at them in another blog post soon.


Top Ten New Age Freelancing Careers list with Steady Passive Income

    1. Web Design, web, Mobile app development, custom programming

      The constant way between Innovation and disruption has transformed the business models of businesses. Information Technology has established itself as the key enabler of growth. We have seen international examples of how businesses that adopted digital thrived and how businesses that hesitated bite the dust. To begin a long charted digital transformation journey, the first step is to have a functional website based online presence. With websites the internet presence can be extended beyond borders, strengthened to beat competitors with help of a variety of digital marketing techniques. To further supplement the business growth, programming driven web application or Mobile applications are needed to improve the operational agility. With help of freely available online course materials or books, one can self learn web designing or Mobile app development or web app development.

      Hourly earnings start so cheap from $10 per hour to $100s of dollars per hour. One can simply dedicate after office hours, holidays and weekends to this part-time career and earn steady passive income. Popular freelancing platforms: Freelancer.com, Upwork, Fiverr have thousands of gigs listed.

    2. Graphic design, Animation, Audio and Video Editing

      Be it a personal invitation to invite friends or family or digital rich media communication to target business customers users are completely sold out on the idea of relying digital technologies. To apply personalized branding, appealing aesthetics to impress the audience, graphic design and a animation skills are essential. The graphic design too ecosystem again cause be self learnt using simple to advanced courses that are available in training institutes or e-learning platforms. The applications of graphic design and animation are totally reusable, cost effective, measurable, editable and can be repurposed for different occasions. Adobe Photoshop, Adobe illustrator, Adobe premiere, Maya, Flash, Blender are some of the highly popular told to begin with.

      Hourly rates start from humble $5 per hour for banners, logos, emailers to $200 per hour for advanced animation and production ready content. You must explore Adobe behance, Themeforest envato and other major online marketplaces where you can sell your deliverables.

    3. Content writing, Storyteller, Scripting, Screenplay

      Internet grew faster because of search engines. Stack engines till date have been programmed to understand text content better than images and audio or video content. So, content is the King of Digital marketing. Quality Content writing is in so much demand that there is a lot of demand in the market. To become a content writer one needs to be strong in written and it’s communication skills. The ability to write short form Content, long form Content and for different collaterals and different industries is essential. A good content writer needs to be familiar with the syntax for different social media platforms. You may even publish your content as an e-book using digital publishing and sell it online on Amazon and other leading players.

      The way you can bill your clients may be based on Hourly rates, paise per word ppw, ropes per word, rpw, per page, number of words or a fixed bid project. Popular content writing job portal where regular content writing gigs are posted are platforms like upwork, freelancer, fiverr, writersbay and many more.

    4. Freelance Modeling, Acting, Event Organizing, Video Jokeying

      We have seen hundreds of youth getting grand debut in television or even movies just by showcasing their personal portfolio of images or videos in social media platforms like instagram, musical.ly, facebook. For quality talent and good presentation of personality, there are plenty of monetization options today. There are 1000s of YouTube channels, ad companies, short film makers, event organizers, advertisement agencies and moviemakers who are on the constant look for fresh identity to use in their media.

    5. Personality development, technical skills building

      One thing everyone must have realized in 21st century is that the secret sauce of personal and professional success lies in continued skill building. Be it self-development and personality development skills such as communication, presentation, interpersonal skills or advancing skill sets in niche vocational careers or technical expertise people shine with glory only by constantly self-realizing their skill gaps and acting upon it.

      If you are so good in any of these areas, you have a lot to offer to young professionals in the making. The education system in India is still evolving and it has a long way to refine and produce employable talent pool. There is no shortage of training institutes, tuitions and online course making platforms to associate and help improve talent in the nation.

    6. Teaching, Tutoring, Mentoring

      We Indians are so good in variety of arts, technical and management subjects that the world envy. This is a great opportunity. The internet has made our country so popular and as the face of many subjects like yoga, accounts, financial advice, mathematics, memory, spirituality, classical dance, music and many more. If you believe you are so good in any of the expertise, you have an opportunity to become a teacher, tutor or a mentor and monetize the time you spend in teaching others. The internet has made it so easy to offer your skill sets individually or as a group to just any remote citizen who needs to learn the subject.

    7. Starting a YouTube channel and earn money

      This may not be the first time you hear about starting a YouTube Channel to generate a passive income. It is indeed true that Vloggers in YouTube create channels and earn an enviable amount of money every day. Because of the borderless platform, YouTube Channel will work just round the clock to cater to the online user community. All you need to do is find the niche that you are excel at. If your content is so good, with a little professional help in producing appealing videos, your channel will start attracting subscribers in no time. The more subscribers your channel has and the 1000s of views every video generate, your revenue will start accruing in the system.

    8. Sell Online, E-Commerce Business, Dropshipping

      Do you have extra time during the weekdays and weekends? Are you well organized in completing the tasks in hand? Do you have your own products to sell or can you find a product in good demand in the operating market? Then you can very well start an e-commerce business online. The best part with starting an ecommerce business is that it doesn’t require huge upfront capital investments. Become an online seller with Amazon or Flipkart or launch your own e-commerce website and start selling quality products your regional audience are interested in buying. Today, an ecommerce entrepreneur need not even worry about taking care of sourcing products, maintaining inventory, logistics and handling returns. Explore the idea of Dropshipping. All leading e-commerce giants like flipkart, amazon, aliexpress are floating the idea where you just need to subscribe to their dropshipping business model. Rest are taken care of. Your role is then just to promote the products of these companies online and get direct commission based on every sale you generate. They will internationally deliver the product and handle the returns.

    9. Digital Marketing, E-Commerce Marketing, Business Development

      Indians are so good in business. It is in our blood to understand different trades, grasping the nitty gritty involved and excel on it by applying mind and hardwork. Digital Marketing is applying our marketing skills through digital media like internet, email, SMS, social media platforms and solving the needs and wants of buyers. Digital Marketing today is mastered easily by learning it online or self-learning by practically applying the techniques ourselves. Digital Marketing is the primary channel for many businesses today to cost-effectively market their offerings across international borders. Digital Marketing is measurable, repurposeful, reusable and highly targeted with online marketing tools so that the return on marketing investment is clearly understood in real-time. Even becoming an affiliate marketer is a no-investment, no-risk opportunity for us.

    10. Financial Advisor, Stock Trading, Investment Planning

      There are multiple income opportunities today for each one of us to capitalize the moment. After all who will keep their money idle? Everyone is keen on multiplying their money by carefully investing on the right financial channels. There are systematic investment planning, investing in gold, investing in properties, investing in equity or commodities or fixed deposits, pension schemes for all investor segments. With so many investment opportunities from so many businesses and government companies, there exists a lot of confusion and wastage of time in comparing each and everything. As a Financial Advisor you can help investors save a lot of time and multiply their income, minimize risks by analyzing market trends and recommending them the best investment schemes and diversifying their investment portfolio. Getting commission on each transaction or based on the profit you help them generated will amass a significant revenue for yourself.

There it is. I have outlined the top ten freelancing careers in India that assures guaranteed income. Which one of that you are already good at? Also join me in comments by sharing your ideas of money making.


Top 10 Breaking News we come across every year in India

Each year we come across few breaking news in India, which often seems to be an annual phenomena. Even in 2018 these topics apparently sound afresh. Here are some of biggest breaking news events we keep coming across every year. Strangely the interest for these topics has always increased year over year.

  1. Himalayan level corruption and scandals

Year after year, corrupt business men or politicians or even scandalous civilians have continued surprised us by upping their scandal game. Due to lack of adequate consumer rights protection and lack of severe punishments being executed by the legal system, corruptions are exceeding their magnitude. From the Mundhra Scandal to Bofors Scandal, Harshad Mehta’s securities scam, Kargil Coffin Scam, Stamp Paper Scam, National Herald Land Scam to the present Rafale Fighter Plane Scandal, no ruling party has exempted itself from scams so far. Read about the Biggest Scandals that were reported just in this Narendra Modi led BJP Government.

  1. India Pakistan Border Shoot out

The India Pakistan Border or locally called as International Border was formed in the year 1947, right after the independence. The border between India and Pakistan is a highly complex zone with a length of 2,900 Kilometers that runs in the midst of deserts, urban areas and fertile lands. The separation of Pakistan from British India has created a permanent rift between the two Nations. Illegal Border crossings, minor agitations or even simple media duels between the politicians of two nations create border shoot outs, bomb attacks or attempts of suicide bombings across the border. Thousands of Jawans and innocent people have been killed due to these border shoot outs so far. Hopefully in some point of time, we would like this particular news item not resurface again in the news.

  1. Mysterious Deaths, Celebrity Suicides and Lost Forever

From actresses to politicians to civilians India witnessed a long list of people and celebrities who died either mysteriously or lost permanently without getting traced ever after. Actress Divya Bharathi, Actress Jiah Khan, Nafisa Joseph, Actress Sridevi, Actress Soundarya, Parveen Babi, Actor Sai Prashanth, Uday Kiran, Sunanda Pushkar the wife of Minister Shashi Tharoor and few others have been found dead due to suicide or mysterious circumstances.

  1. Biased Justice for Rich and Poor

The pendency rate stands with 3.3 crore cases pending in Indian courts with many of them waiting for justice for more than 20 years. The Indian Justice System has got one of the greatest legal foundations to maintain peace in the civilian system. However after Independence the number of crimes and criminal cases has increased drastically year after the year. Often times referring to the way justice has been served differently to different part of the society, question arises whether the justice system has been fair and uniform to one and all. Take examples of Salman Khan’s 20 years of bail plea, Vijay Mallya extradition requests, Nirav Modi escape across Indian borders and others when compared to the instant punishments of a common man who couldn’t pay a mere 1 lakh rupees loan.

  1. Rich Poor Divide

In 2017, the richest 1% of 1.3 Billion Indians own 73% of the Nation’s wealth while the wealth of the poorest half of Indians some 67 crore rose by only one per cent. This fact will be able to paint the picture in your mind. Each year the Indian Economy and GDP Growth % has been impressive. Naturally this should mean the collective growth of the economy and the people inclusive of the economy were supposed to have grown. This has not been the case in India. The wealth of Indian billionaires has been increased by Rs 4,891 billion – from Rs 15,778 billion to over Rs 20,676 billion. That amount of Rs 4,891 billion was sufficient enough to finance 85 per cent of the budget on health and education in all Indian states. But these are just mere knowledge that may not be put into good use.

  1. Nuclear Tests

India’s nuclear mission programme was initially conceived for generating nuclear energy to supplement and reinforce their energy requirements. But over the years nuclear missions have been largely perceived by countries as the main stream of protection to keep themselves safe from nations. India too followed the lead and started building a systematic phased nuclear missions to improve its’ stature in the world arena. India built nuclear power reactors, nuclear missiles and weapons to strengthen the national security. Thought it is said India has at least 110 nuclear weapons, India maintains a “no-First use” nuclear policy.

  1. GDP Growth

India is the 6th largest economy in the World by nominal GDP and 3rd largest by purchasing power parity (PPP). Indian GDP Growth rate stands at 8.2% year on year in the 2nd quarter of 2018. GDP Annual growth rate in India averaged 6.16%. The Indian economy grew 8.2 percent year-on-year in the second quarter of 2018, above 7.7 percent in the previous three months and beating market expectations of 7.6 percent. It is the strongest growth rate since the first quarter of 2016, boosted by household spending, financial, real estate and manufacturing activities across its states. Read about the Top 10 Indian States by their contribution to India GDP. Multiple income opportunities for middle class people and regulations free cross-border trade have boosted Indian economy to a greater extent. This by all means, Indian economy is in a fast growth track. Let us only not give up the hope that good times will come to average Indian families.

  1. Beauty Pageants

In the field of beauty and fashion, Indian Nation has marked its presence in the field of beauty and fashion in the World. So far three out of the Big Four international beauty pageants India has won nine victories. India has won two Miss Universe Crowns , Six Miss World Crowns and One Miss Earth Crowns so far. Starting with Reita Faria, Sushmita Sen Aishwarya Rai, Diana Hayden, Yukta Mookhey have won several laurels. Later Lara Datta, Priyanka Chopra, and Dia Mirza won international beauty pageants. After them Nicole Faria and Manushi Chhillar won international beauty pageant events. Their titles meant a lot to boost the Indian brand in fashion world.

  1. Petrol, Diesel and Fuel Price Hike

It is a very touchy subject in India. From middle class families to large scale traders Indians are now used to rely on personal vehicles and commercial vehicles for transportation. For household use of LPG, Petrol for personal light motor vehicles and Diesel for Heavy motor vehicles the Indian economy relies on fuels a lot. Indians pay a lot of taxes on using Fuels too. Hence a few paise increase every day, means a severe blow to Indian Citizens who consume several millions litres of Fuels. In 1988, the petrol fuel price stood at just INR 8.5. Today, the Petrol price stands at INR 86 rupees. This continued inflation of Fuel prices have increased the price of every-day needs such as grocery, vegetables, transportation and even Water. 80% of fuel for India have been bought from foreign countries. India should adopt more eco-friendly fuel  alternatives within the country and regulating public, private transportation to curb rising fuel prices.

  1. Cricket and Movie Blockbusters

Without doubt, Cricket from the Sports Industry and Movie Industry have got their reputation upped over the years after independence. Today Indian Movie Industry has become one of the Indian Identities. In Sports world, Cricket and India are almost Unanimous. Having won multiple World Cups in the Cricket Sport, India has got the biggest fan base for the sport. Indian Films are released Worldwide and have won few Oscar Awards and received international accolades. Celebrities from Cricket and Movies have become faces of India in several Industries across the World. Read the Top ten movie industries of India.

I may have missed covering some other sensational breaking news items. I look forward to recall them in your comments below.


Top Ten Controversies scams and corruption of Narendra Modi Government

No previous Government in India is exempted from any severe allegations on conducting immoral business practices, scams, scandals and creating rifts in the social-economic layers of our country. Narendra Modi let BJP Government is no exception as well. Below are just the Top ten scandals that are being discussed by Media and public. We will leave it to Time to judge the parties, business men and corrupt officials and take action appropriately.

  1. Rafale Controversy (2018)

The Rafale Deal Controversy is a political controversy in India related to the purchase of 36 multirole fighter aircraft Rafale from France’s Dassault Aviation. This controversy discusses a multi-year scandal that has been going on for several years even before BJP took the power in hand. The controversy began when questions were raised on why indigenous state-run Hindustan Aeronautics Ltd (HAL) was not chosen to build these flights when Prime Minister Narendra Modi campaigns about Make in India. Also, the fact that Reliance brother Ambani has partnered with the Dassault Aviation. Following the accusations made by Congress Party, BJP took an U-Turn and accused back Congress Rulers whose negotiations with the alleged French Aircraft manufacturer Dassault Aviation. Dassault Aviation has however denied these accusations. Time will uncover the truth.

  1. Bank Loan Scam – Year -2104 -2108

Rs 77,000 cr Bank loan fraud took place under Modi Government. This is something as common public, we all can understand and relate to as the amount of bank frauds, loan scams torrent on a daily basis in partnership with politicians and influential business magnets. Based on an RTI Plea, it has come out to light that to a tune of Rs. 77,000 Crore worth of Bank Loan Frauds has been reported ever since the Narendra Modi Government took the reign. The RBI response and data only shows that the bank loan and scams have been increased disproportionately under Modi Government. The cases of Nirav Modi and Mekul Choksi are few examples of how influential business people are protected against legal action.

  1. Vijay Mallya Escape Year – 2016

Vijay Mallya was involved Bank loan fraud of INR 9000 and wanted by Govt of India, but he escaped from India to London under Modi’s Government. It has been SIX years since the Bank Loan scandals by Vijay Mallya have been brought out to daylight. But even now he seems to be roaming freely across the Globe without having to go through any legal action. It is indeed surprising how injustice and inequality plays well in the ever-increasing rich poor divide in India.

  1. Nirav Modi Escape 2018

Diamond Merchant Nirav Modi was involved Bank loan fraud of INR 13000 and wanted by Govt of India, but he escaped from India to London under Modi’s government. With so many properties, jewelleries, bank accounts with crores of money, This influential merchant again has followed the lead of Vijay Mallya and simply waved his hands to the legal institutions of India. Though his properties and bank accounts in India have been seized by the Government that amounts just to (Rs.674 Crore) 5% of his overall scam contribution (INR 13000 Crores). The government has been trying to seek help from foreign institutions to seize his overseas properties and to bring back to India.

  1. Adani power scam – 2014

INR 50,000-crore scam engineered by a subsidiary of the Adani Enterprises and shell companies by over-invoicing imported power plant equipment that resulted in inflated electricity tariffs. This inquiry was initiated by the Congress Party way back in 2013 to expose BJP Government’s beneficiaries. However the Narendra Modi let BJP Government has been taking it slowly and this investigation will not seem to reach a conclusive stage.

  1. Chikki Scam 2016

The scam is about awarding of chikki contracts worth Rs206 crore for school children without following proper procedures. These accusations are about the Devendra Fadnavis Government, the Chief Minister of Maharashtra. Till date the accusations have gone diluted and no strong actions have been taken against the state government.

  1. Dal Scam 2015

A staggering Rs. 250000 lakh crore by Adani and company is quoted as the reason behind skyrocketing dal prices in India massively. Hoarding Pulse Stocks in Foreign Ports and creating artificial demand in India to skyrocket pulse prices is the chief technique played out in this modus operandi. Imagine the devastating effect for farmers, consumers, poor and middle class families across India. Also importing locally available pulses from Mozambique in bulk for utter cheap prices and selling locally in exorbitant prices is detrimental to Indian Economy.

  1. Zubin Irani Land Scam 2017

Purchase of an alleged ‘school playground’ in Kuchwahi, over 500 km from Bhopal. Zubin Irani is the husband of Union Minister Smriti Irani. The land was said to be donated to the Government by an affluent local villager several years back. Until now, the land had been used by the School as a Playground by the school. Now that it has been purchased, strong fences have been laid out in a warfoot basis that started blocking the passage for students and local people to reach the school itself. Lot of fraudulent document forgeries have been taken place in this scam. People outcry have attracted no legal action against wealthy politicians.

  1. SSC Scam 2018

The Staff Selection Commission (SSC) Question has been the institution that is given the responsibility of fulfilling government positions for several state and central government departments across the country. The fact that SSC Question Papers getting leaked has become a regular incident raised the question of what kind of scam is going behind this racket. Cancelling exams quoting unrelatable reasons by the SSC, lakhs of aspiring students and candidates have started protesting to normalize the operations of the recruitment board exams. Social Media brought to light many examples of how question papers have been leaked for cash and though media companies have blown it up, till date no severe mandates have been taken on this matter.

  1. E-tender Scam – 2018

BJP-led Madhya Pradesh government Chief Minister Shivraj Singh Chouhan is under scanner for the 3,000-crore e-tenders for its rural water supply in March 2018. Apparently this is a technical scam where they have manipulated the e-tender platform to favor their blessed private companies against public. Though cases have been admitted, the technical vendors behind maintaining the tendering platform have been blamed and as usual Netas have been well protected behind this multi-crore scandal.

There are several more scandals that are being unearthed as usual every day in an average Indian life. Only time has to change where the legal system need to execute criminal punishments instead of inquiring for several years.


Top 10 Most Expensive Hotels in India and their Room Rates

For a country with myriad landscape and diversity as India, an avid traveler has a lot to explore.  From the towering heights to the calmness of the shores, India has a diverse plethora of offerings for someone willing to go the extra mile.

The once in a lifetime experience becomes a memorable treat in the offering when lodging is equally enchanting as the travel experience. India has a range of hotels to offer an avid traveler, the comfort of luxury which is truly remarkable.

  1. Rambagh Palace, Jaipur

Image result for Rambagh Palace, JaipurThe former residence of Maharaja of Jaipur, Rambagh Palace is now a 5 star hotel located on the outskirts of Jaipur in Rajasthan. It was ideally a hunting lodge in the days of the Raj since the area was located amidst a thick forest at that point. This can be considered among the most expensive hotels in India as Sukh Niwas and Suryavanshi Suites in Rambagh Palace will cost Rs 7, 50,000 per night.


  1. Taj Lake Palace, Udaipur

Image result for taj lake palaceThis is the former residence of royals of Mewar dynasty who used to rule over the region. This hotel is unique in the sense that it is located amidst Lake Pichola. A stay at the Presidential suite in the hotel will cost Rs 6, 00,000 per night.



  1. The Leela Palace, New Delhi

Image result for leela palace delhiA perfect amalgam of exquisite mix of ethos of Lutyen’s architecture and the Indian royal ethics, the Leela Palace is in New Delhi is worth a visit, if you happen to be in the city. This is also ranked among the most expensive hotels as a night’s stay in the Maharaja Suite will cost the traveler Rs 4, 50,000/- per night.


  1. The Oberoi, Gurgaon

Image result for the oberoi gurgaonThe Oberoi in Gurgaon is also admired by the travelers since it is located in close proximity to the national capital of New Delhi. A stay in the Presidential suite of the hotel is likely to cost Rs 3.00, 000/- for a night’s stay making it rank among the most expensive hotels in India.



  1. The Oberoi, Mumbai

Image result for the oberoi mumbaiThe Oberoi group has spread its reach across the length and breadth of the country making the chain of hotels a place to relax and recoup with family and friends. Another of their most popular and ranked among the most expensive hotels in the country is in Mumbai. The Oberoi, Mumbai is known for its exquisite location and plush interiors. Located off the Marine Drive in Mumbai, the hotel offers exclusive views of the seafront.

The most expensive suite in this hotel costs Rs 3, 00,000/- for a night’s stay.

  1. The Oberoi Udaivilas, Udaipur

Image result for the oberoi udaivilasUdaipur in Rajasthan is known for its enchanting architecture as also for its cultural richness. The splendid havelis and the architecturally designed temples are only one of the aspect of the city, you can explore. Among the most exclusive places to stay in the city is the Oberoi Udaivilas which has exclusive rooms with private pools. A stay in the hotel is likely to cost you Rs 2, 50,000 per night.


  1. The Oberoi Amarvilas, Agra

Image result for The Oberoi AmarvilasLocated in the city of Agra, the Oberoi Amarvilas can be your perfect retreat for the fact that it is located in close vicinity of the Taj Mahal. You can also view the Taj from the comfort of your room in the hotel, if you so desire.

A stay in the Kohinoor suite of The Oberoi Amarvilas will cost you Rs 2,50,000 for a night making it rank among the most expensive hotels in India.

  1. Taj Lands End, Mumbai

Image result for taj lands endWith an exclusive view of Bandra-Worli sea link in the offering, Taj Lands End could be your perfect retreat when in Mumbai. A stay in the Presidential suite of the hotel is likely to cost Rs 2, 50,000 per night making it rank among expensive hotels in the country.



  1. Taj Flaknuma Palace, Hyderabad

Image result for Taj Falaknuma PalaceTaj Flaknuma Palace which is now a five star hotel used to be the residence of Nizam of Hyderabad at one point in time. This fact lends the hotel an exclusive touch which is hard to comprehend.

The palace has now been taken over by the Taj Group and converted into a hotel. A stay at the Grand Royal Suite in the hotel is likely to cost Rs 1, 95,000 for a night’s stay.

  1. Taj Mahal Place and Tower, Mumbai

Image result for taj mahal palace mumbaiAn iconic landmark in the city of Mumabi, the Taj Mahal Palace is a place which most of the Indians have seen either in person or in pictures. It has rooms which offer exclusive view of Gateway of India.

A room in this iconic hotel will cost Rs 1, 75,000 for a night’s stay.


Explore the cultural diversity of the country and enjoy the hospitality of the hotels listed above. India has a lot to offer to an avid traveler!


Top 10 Powerful Defense Weapons of Indian Army


Pinaka is a multiple rocket launcher produced in India and developed by the Defence Research and Development Organisation (DRDO) for the Indian Army. The system has a maximum range of 40 km for Mark-I and 75 km for Mark-II,[4] and can fire a salvo of 12 HE rockets in 44 seconds


Prithvi Air Defence (PAD) missile for high altitude interception, and the Advanced Air Defence (AAD) Missile for lower altitude interception. The two-tiered shield should be able to intercept any incoming missile launched from 5,000 kilometres away.[4] The system also includes an overlapping network of early warning and tracking radars, as well as command and control posts


The NAMICA version of the missile is a ‘lock-on before launch’ system, where the target is identified and designated before the missile is launched. As the targeting system is based on visual identification, the range is limited. The HELINA version on the other hand will use a ‘lock-on after launch’ system extending its range to 7 km. In this scenario, the missile is launched in the general direction of the target. As it approaches the target, images of the area ahead are sent back to the operator who will be able to identify enemy tanks. The command to lock on to a tank is then passed onto the seeker through an uplink mid-flight. After that, the missile homes in onto the target and destroys it.

  1. P-81 NEPTUNE

The P-8 conducts anti-submarine warfare (ASW), anti-surface warfare (ASUW), and shipping interdiction, along with an early warning self-protection (EWSP) ability, otherwise known as electronic support measures (ESM).[8] This involves carrying torpedoes, depth charges, Harpoon anti-ship missiles, and other weapons. It is able to drop and monitor sonobuoys. It is designed to operate in conjunction with the Northrop Grumman MQ-4C Triton Broad Area Maritime Surveillance unmanned aerial vehicle


The T-90 is a third-generation Russian battle tank that entered service in 1993. The tank is a modern variation of the T-72B and incorporates many features found on the T-80U. Originally called the T-72BU, but later renamed to T-90, it is an advanced tank in service with Russian Ground Forces and the Naval Infantry. The T-90 uses a 125 mm 2A46 smoothbore main gun, the 1A45T fire-control system, an uprated engine, gunner’s thermal sight. Standard protective measures include a blend of steel and composite armour, smoke grenade dischargers, Kontakt-5 explosive-reactive armour and the Shtora infrared ATGM jamming system


INS Vikramaditya is a modified Kiev-class aircraft carrier which entered into service with the Indian Navy in 2013. She has been renamed in honour of Vikramaditya, a legendary emperor of Ujjain


The IAI EL/W-2090 is an airborne early warning and control (AEW&C) radar system Its primary objective is to provide intelligence to maintain air superiority and conduct surveillance. The system is currently in-service with the Indian Air Force.

  1. INS Arihant

INS Arihant is the lead ship of India’s Arihant class of nuclear-powered ballistic missile submarines. The 6,000 ton vessel was built under the Advanced Technology Vessel project at the Ship Building Centre in the port city of Visakhapatnam

  1. Brahmos Missile

The BrahMos is a medium-range ramjet supersonic cruise missile that can be launched from submarine, ships, aircraft, or land. It is the fastest supersonic cruise missile in the world.

  1. Sukhoi SU-30MKI

The Sukhoi Su-30MKI is a twinjet multirole air superiority fighter developed by Russia’s Sukhoi and India’s Hindustan Aeronautics Limited (HAL) for the Indian Air Force (IAF). it is a heavy, all-weather, long-range multi role fighter.


Top 10 Indian Scientists Who made Indian proud in World Arena

  1. CV Raman

Sir Chandrasekhara Venkata Raman was a Indian Physicist. He did eventually win the 1930 Nobel Prize in Physics “for his work on the scattering of light and for the discovery of the Raman Effect”. He was the first Asian and first non-white to receive any Nobel Prize in the sciences.

  1. Homi J. Bhabha

Homi Jehangir Bhabha was an Indian born nuclear physicist who made important contributions to quantum theory and cosmic radiation. He is known as the “father of Indian nuclear program.” He was the first Chairman of The Atomic Energy Commission of India

  1. Visvesvaraya

The Engineering Community across India celebrates Engineers Day on 15 September every year as a tribute to the greatest Indian Engineer Bharat Ratna Mokshagundam Visvesvaraya. “Role of Engineers in a developing India

  1. Venkatraman Radhakrishnan

In 2009 he shared the Nobel Prize in Chemistry with Thomas A. Steitz and Ada Yonath, “for studies of the structure and function of the ribosome.

  1. Chandrashekar

He was awarded the 1983 Nobel Prize for Physics with William A. Fowler for “…theoretical studies of the physical processes of importance to the structure and evolution of the stars”. His mathematical treatment of stellar evolution yielded many of the best current theoretical models of the later evolutionary stages of massive stars and black holes

  1. Satyendra Nath Bose

He is best known for his work on quantum mechanics in the early 1920s, providing the foundation for Bose–Einstein statistics and the theory of the Bose–Einstein condensate. A Fellow of the Royal Society, he was awarded India’s second highest civilian award, the Padma Vibhushan in 1954 by the Government of India

  1. Meghnad Saha

Meghnad Saha FRS was an Indian astrophysicist best known for his development of the Saha ionization equation, used to describe chemical and physical conditions in stars.

  1. Srinivasa Ramanujan

Srinivasa Ramanujan was an Indian mathematician who lived during the British Rule in India. Though he had almost no formal training in pure mathematics, he made substantial contributions to mathematical analysis, number theory, infinite series, and continued fractions, including solutions to mathematical problems

  1. Jagadish Chandra Bose

Sir Jagadish Chandra Bose, CSI, CIE, FRS also spelled was a polymath, physicist, biologist, biophysicist, botanist and archaeologist, and an early writer of science fiction. He pioneered the investigation of radio and microwave optics, made significant contributions to plant science

  1. Vikram Sarabhai

Vikram Sarabhai Was an Indian scientist and innovator widely regarded as the father of India’s space programme He was also called the “Renaissance man”. He established the Physical Research Laboratory in 1947

Honorable mentions

  • APJ Abdul Kalam
  • Birbal Sahni
  • Har Gobind Khorana
  • Salim Ali